Brand

Basic Branding – Some Things To Remember

Building a brand doesn’t need to be complicated but there are many challenges, pressures, and distractions to take into consideration.  It is not as simple as choosing a name, a slogan or designing yourself a logo.  A strong brand is built with the intention of making it recognisable and familiar to consumers, showing off a […]

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Promote creativity and innovation within your business

Whether you’re planning a new product a new business venture or simply brainstorming, here are some tips to help boost creativity and innovation within your business: Don’t assume the current way is the right way.  Challenge long standing processes that are currently used within your business and promote evolution of new systems and ideas for your […]

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